Our Story

Welcome to Gander Outdoors, located in Traverse City. My name is Samantha Gerou, and I’m the store manager. We’re excited to be back! The entire Traverse City team and I are thrilled to help you create new and continue old family traditions in the outdoors.

As outdoors enthusiasts we share common interests such as hiking and camping along the shore of our great lakes, experiencing the endless miles of the Heritage and T.A.R.T trails, fall deer camps, and countless fishing opportunities from fly fishing to deep water trolling, no more than six miles away.

When you visit our store, you’ll discover a passionate team, knowledgeable about exploring everything Michigan has to offer. Just like you, our team eats, sleeps, and breaths the outdoors. We will use our knowledge to outfit you with the right gear, at a great value, to maximize your outdoor experience.

We’re excited to serve this community and help our fellow Michiganders experience the outdoors and share their passions with the next generation.

Sincerely,
Samantha

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