CEO of Gander RV
CEO. Visionary. Mentor.
Husband. Leader. Servant.
Marcus Lemoinis is a household name. His work breathing life back into failing or struggling businesses on CNBC’s The Profit placed him in front of millions of Americans on TV. He has also appeared on other notable television shows, further solidifying his fame. In his upcoming new series, The Renovator, Marcus will help frustrated homeowners transform their homes into ideal spaces. The show is slated to premiere on HGTV in 2022. His influence and acumen go far beyond his work as a TV personality. Marcus is one of the most successful entrepreneurs in America, and he is also an advocate and philanthropist.
America’s high-level business leadership is full of aggressive personalities. Marcus does things differently. Rather than focus on cutthroat tactics and ruthless business practices, he seeks to build businesses and relationships from a place of positivity. His dealings are compassionate and inspired.
Marcus has reshaped the outdoor and recreation industry. His work with Gander RV is filled with success stories, but Marcus’s rise to the top was not without serious challenges. His story is a uniquely American one. He came from Lebanon as a small child, and over the course of his life, worked hard to rise to the top of the American business scene, heading an impressive and massive company.
No Silver Spoons
When he was just four days old, Marcus was left by his birth mother on the steps of a Lebanese orphanage. He was cared for there with other orphans until he was nine months old. Then he was adopted and brought to Miami, Florida. Sophia and Leo Lemonis raised Marcus in a household filled with love and encouragement. Their influence continues to steer his choices to this day.
In his childhood, Marcus showed a clear aptitude for business. He started a lawn mowing service when he was just 12 and leveraged that success to begin a candy business. All through his youth, his entrepreneurial spirit came through. He graduated from Christopher Columbus High School in Miami and then attended Marquette University in Wisconsin. He studied Political Science, Criminology, and Economics.
After graduation, Marcus worked at Anthony Abraham Chevrolet, which was family-owned. Here he showcased his natural entrepreneurial tendencies. It was also apparent from his work at the dealership that he had an innate ability for making deals. He may have stayed in the automotive industry, but at the urging of former Chrysler CEO Lee Iacocca, Marcus shifted his focus to the recreational vehicle industry.
This segued into a love of the outdoors and the outdoor equipment industry. After making the shift, Marcus quickly rose to the top of Camping World, becoming its CEO. In 2010 Camping World and Good Sam Enterprises combined. This put Marcus at the helm of the largest force in the recreational and outdoor industry. In 2017, Camping World acquired Gander Mountain, further solidifying the company’s place at the top.
Gander Mountain was rebranded Gander RV, and the locations began to not only serve outdoor hunters and fishermen but a wider breadth of outdoor enthusiasts with the addition of recreational vehicles to the offerings. Gander RV locations are a part of the largest dealer network in the world. It’s Marcus’s vision that has built the business into the one-stop-shop for everything outdoors that it is today.
Gander RV Future
Despite success after success, Marcus has remained grounded. His focus continues to be on people. It doesn’t matter if it’s an associate in one of his stores, a manager in the service department, or a customer out on the floor, his mission is to provide a means to create absolutely unforgettable experiences and memories. Gander RV is the gateway to the adventures you want to take.
Marcus’s story is a distinctly American one, and he has always been an avid advocate for and a guardian of American ideals and interests. In short, he embodies the American Dream, and his work doesn’t stop with his businesses. Today he donates millions of dollars to organizations and small businesses across the country. Marcus is an advocate for the underdog, and he works tirelessly not only to be a successful businessman but a valuable mentor in all walks of life.